SOLE BREW
What: Ficitonal Brand Identity
Sole Brew is a fictional coffee shop concept created by myself and project partner Frank Brown. Combining both our love for coffee, creativity and humour we crafted a brand that reflected a warm shop with a modern twist.The concept for ‘Sole Brew’ was to create somewhere that reflected the history of the previous shop, an old bootmaker and shoe shop that it was for decades. Paying thanks to those who make the shoes we put on our feet. Through research into other coffee shop concepts and branding, Frank and I worked together to create the quirky ‘Sole Brew’ identity.